The ACT | UJ Arts & Culture Conference had its first iteration in 2012. Exploring “The Art of the Creative Economy”, presentations focussed on The State of the Nation; The Landscape of the Creative Economy; the State of the Sectors; Funding – Facts, Figures, Future; An Inspried, wired creative economy; Art for Art, Art for Audiences, Art for Sponsors; and The Way Forward.
The 2013 edition considered “Creative Currencies: Accessing Opportunities in an Expanding Marketplace” – exploring topics such as What is the Creative Economy and How it’s Evolving and Transforming; Models of Cultural Entrepreneurship on the Continent; The Creative Economy in the South African Context and the role of Government; Report on Research about Trade and Exchange of South African Cultural and Creative Goods and Services; Cities and Creative Capitals; Festivals and Trade Events; Audience Development and Market Penetration; Online Marketing for the Arts; Innovative Uses of Digital, Social Media and Technology; Global Developments in the Online Space; and Why infusing Science, Technology, Engineering and Maths (STEM), with the Animating power of the Arts is our best option for the future.
Message from the Arts and Culture Trust:
It is an honour and privilege to serve as chairperson of an institution with an archive of cultural activity and support for the arts like that of the Art & Culture Trust. 2014 marks the celebration of ACT’s 20 years in existence – a milestone that signals and affirms projects and affiliations. We hope that activities such as this will lay a substantial foundation for the development of our own South African history.
One only need to look at the array of presenters at the conference to see the extent and depth of our commitment to the arts and culture of South Africa. It is our vision that such events and subsequent documentation will serve as a testament to the wealth and knowledge that is our culture. A culture that supersedes intellectual snobbery, is accessible to both cultural practitioners and their intended audiences and speaks to the now, locally and globally.
Our sincere thanks go to the European Union (EU), EUNIC, the British Council, Visual Arts Network of South Africa (VANSA) and the Arterial Network South Africa. Their support and involvement are enabling vital engagement between South African artists, arts and culture practitioners, organisations and business.